Can you trust your advocacy organization to disclose their ties to big pharma? Looks like there’s only a one-in-four chance that you can.

The study analyzed data from Eli Lilly & Co. from the first half of 2007 and found that only 25 percent of 161 organizations disclosed funding from the drug giant on their

Pharmaceutical companies use cheesy marketing gimmicks to help train their sales people.  Rhymes and limericks are perennial favorites.

Someone sent me a few of the ones used for Ortho Evra.  Get a load of these:

The patch contains hormones you knew;
E
E and NGMN are impregnated in glue.
It blocks eggs from a poppin;

This is promising:

Drugmaker executives whose companies promote unauthorized uses of their medicines may be targeted by U.S. regulators for misdemeanor prosecutions, Food and Drug Administration Deputy Chief for Litigation Eric Blumberg said.

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‘“It’s clear we’re not getting the job done with large, monetary settlements,” Blumberg said. “Unless the government shows

Drug marketing 101: The FDA approves drugs for specific ailments.  Drug companies may not market the drug to treat any other type of ailment.  If they do, it’s called off-label marketing and it is illegal.

Drug marketing 201: It’s often very profitable to engage in off-label marketing, because the fines you pay are less than

A little skepticism is a healthy thing:

Many patients taking prescription drugs believe that pharmaceutical companies have too much influence over their physicians’ prescribing practices, according to a new survey.

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About half of the medication users believed that their doctors were too eager to write a prescription when other non-pharmacological options

Some people don’t understand why pharmaceutical companies shouldn’t be allowed to engage in off-label marketing.  Here’s one reason:

Peetz was diagnosed with the autoimmune disorder thrombotic thrombocytopenia purpura in 1995, at age 11. According to the lawsuit, by 2003 Genentech and Biogen Idec were marketing Rituxan as an off-label treatment for Peetz’ condition, meaning the

I’ll be honest with you. I don’t trust pharmaceutical sales reps.  Few of them are medical doctors, but they tell doctors which drugs should be prescribed for which patients.  Traditionally, their compensation is based in part upon how many drugs the doctors they visit prescribe.  This leads to a gigantic incentive to engage in off-label